Stanford Webinar - How to Stay Competitive Through Disruption
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In this video, Professor Mendelson discusses business models and disruptions. He explains that a disruption is a major change in technology, customer preferences, competition, or regulation that requires a significant change in the business model. He defines a business model as a high-level architectural structure that describes the value creation model, profit model, and logic of a business. He discusses the tradeoffs between value creation and profit and how different business models address this tension. He provides examples of different business model archetypes, including customer intimacy, product/service leadership, operational excellence, and value chain coordination. He also explores how technology disruptions have affected business models, using examples from companies like Facebook, Airbnb, SpaceX, and Be My Eyes.