Startup pitch competition! Jason invests $25K into one of three founders | E1932
17 Apr 2024 (5 months ago)
- Jason discusses the importance of being able to build a product and find co-founders as an entrepreneur.
- He mentions that investors perceive entrepreneurs negatively if they lack these skills.
- Wistia: An all-in-one video platform for businesses.
- Eight Sleep: Offers the Pod cover to improve sleep quality.
- Northwest Registered Agent: Provides services to help entrepreneurs start their businesses.
- Launch is Jason's Venture Capital fund that focuses on pre-seed and seed-stage startups.
- Founder University is a pre-accelerator program created by Launch to help founders navigate the early stages of starting a business.
- The 12-week course has been effective in helping founders get started.
- About half of the companies that apply to Founder University are not even incorporated yet.
- Founder University is a program that helps entrepreneurs build their startups.
- The program has evolved over time to prioritize "Builder Founders" who are a combination of developer, designer, and growth hacker.
- Teams with two or three co-founders are preferred as they can support each other and cover for each other's weaknesses.
- Solo founders often lack direction and fail to build anything during the 12-week program.
- Founders should be able to build a product and find co-founders to be successful.
- Jared from Umbrella Sports is the first founder to pitch.
- Jared Lowsky, founder of Umbrella Sports, introduced Smart Grip, a golf training aid that uses sensors and an algorithm to track and analyze swing data, providing personalized advice for improvement.
- Smart Grip had a successful crowdfunding campaign and received positive customer feedback.
- The company plans to offer two models: a basic model for $150 and a pro model with data tracking and a subscription-based companion app for $500, with an additional $99 annual subscription fee.
- Smart Grip aims to generate $100 million by 2025 through hardware sales and subscriptions and $1 billion by 2030 through B2B partnerships.
- The company's unfair advantage lies in Jared's experience in product design, passion for golf, and co-founder's expertise in global production and manufacturing.
- The investment community's reaction to hardware companies at the pre-seed or seed stage is typically not very positive due to hardware being seen as a one-time sale, requiring continuous upselling of different products, unlike subscription-based models that provide predictable revenue.
- Wistia is a powerful tool for marketers to supercharge their video strategy.
- It has a unique feature that allows popups to appear in videos, capturing viewers' email addresses.
- Wistia integrates seamlessly with various marketing tools, automatically sending leads to the user's marketing platform.
- Custom CTAs can be added to videos to drive prospects to the next stage of the sales funnel.
- Wistia offers advanced analytics for analyzing and marketing videos.
- It is the perfect tool for marketers looking to enhance lead generation, streamline lead nurturing, and improve user engagement.
- Viewers can try Wistia for free by visiting wistia.com/startups.
- MasterTech AI is an AI-powered platform that aims to revolutionize auto repair by providing professional auto technicians and DIY enthusiasts with faster, easier, and safer repairs.
- It aggregates technical service bulletins, community data, and vehicle-specific service history to offer comprehensive information for accurate vehicle diagnostics and repairs.
- MasterTech AI guides technicians through OEM specifications and procedures using an AI conversational interface, ensuring data accuracy and adherence to manufacturer guidelines.
- The platform also indexes relevant DIY demonstrations from YouTube, extracting key information to ensure safe and efficient repairs.
- MasterTech AI is finalizing licensing agreements with OEM data providers for all vehicles to ensure data accuracy.
- The target market includes over 240,000 auto repair shops in the US, with revenue projections of $10 million and $100 million based on specific shop adoption milestones.
- The initial interface will be a web-based chatbot, with plans to expand to a voice assistant, mobile app, and eventually AR integration.
- The company plans to charge $300 per month for the service, comparable to current market rates.
- The product launch is scheduled for May 1st, with more information to be released soon.
- Eight Sleep mattresses help people succeed in their fields by providing quality sleep.
- The Eight Sleep Pod cover transforms any mattress with Dual Zone Heating and Cooling, allowing couples with different temperature preferences to sleep comfortably.
- Advanced sleep tracking helps monitor metrics like heart rate, enabling users to manage their sleep.
- Investing in the Eight Sleep Pod cover maximizes sleep and potential.
- Call to action: Visit eightsleep.com/twist to get $200 off the Pod cover and free shipping.
- Alexander from Ellis pitches his unified B2B email marketing platform that automates setup and personalizes emails with AI, resulting in a 5x better conversion rate compared to traditional templated email marketing systems.
- Ellis charges a monthly subscription of $300 and a credit for each person contacted, with no charges for bounced or spam emails, and maintains a 50% plus margin on all accounts.
- In the first four months since its launch, Ellis has acquired nine customers, including eight startups and one enterprise, and has crossed $122k in revenue.
- Jason acknowledges the problem that Ellis solves and expresses interest in the service, particularly its ability to avoid spam filters and create targeted, interesting email sequences.
- Combining various services, including ZoomInfo, is considered to create a comprehensive solution for startups.
- Startups are an ideal target market due to their resource constraints, willingness to adopt new technologies, and openness to trying new solutions to gain an edge over larger competitors.
- Jason is evaluating three startups for potential investment: MasterTech, a SaaS company, and Umbrella Sports.
- MasterTech has builder founders, co-founders, and a core business model but lacks world-class design, previous exits, raised venture capital, and product velocity.
- Umbrella Sports has a builder founder and multiple co-founders, but it's unclear if the other co-founders are builders.
- Both companies have builder founders who are writing code, which is important for product velocity.
- Umbrella Sports is capital efficient, has product velocity, and is moving to a favorable subscription model.
- The co-founders have worked together on a previous startup, indicating a serial team.
- Jason is willing to invest $25,000 in one of the three founders in stages.
- Northwest Registered Agent offers quick and easy business formation services with a full business identity setup.
- For just $39 plus state fees, they will form your company and launch your business in minutes.
- Jason had to choose one of the three founders to invest in.
- He initially favored MasterTech due to their clear path to reaching a high valuation.
- However, he acknowledged the potential of Ellis, a consumer-facing business, based on the success of previous consumer investments.
- Ultimately, Jason decided to invest in all three companies, deviating from the usual practice of investing in only one.
- Jason warns against investing in startups due to the high risk of failure but encourages passionate entrepreneurs to apply to Founder University's 12-week program.
- Founder University graduate Linda suggests expanding networking opportunities and refining the curriculum.
- Founder Fridays, a monthly meetup for founders, is introduced to combat loneliness and provide a platform for founders to connect and collaborate.
- Founders are encouraged to host Founder Fridays in their cities, keeping the gatherings small and exclusive to founders.
- Founders University received positive feedback for its honesty, real feedback, and well-paced content.
- Suggestions for improvement included providing more in-depth time with speakers and more one-on-one events.
- Founders appreciated the accountability and structure of the weekly Monday update meetings.
- There was a desire for more in-person interactions and learning opportunities, especially for Bay Area Founders.
- A paid Coordinator of Founder Fridays position is announced to manage and keep the project moving forward.